Tuesday, February 16, 2010

#NNSMB recap in 140 characters

Posted by: Abby Gutowski
Public Relations Manager
@abbyweidert

This morning business professionals throughout the New North gathered together once again to discuss social media at the New North Social Media Breakfast event. Today's topic focused on how local news media is adapting to social media. The panelists included Erin Davisson and Angenette Levy of WFRV-TV Channel 5, news editor MaryBeth Matzek of Insight Magazine and Mark Zahn of Woodward Radio Group.

It's no secret that social media has affected traditional media more than any other business. Each panelist discussed how their station or magazine has been impacted and how they use social media channels to connect with readers, viewers and listeners. After the event, panelist MaryBeth Matzek even reflected on how social media keeps Insight Magazine connected with local professionals in her blog post today. In 140 characters, here is a recap of what else we learned at the event:

AFiebig: @wfrv5 @angenette5 @1bizzywriter speaking on panel #nnsmb - the cause & effect of social media (pic) http://znl.me/P6PXQ6

kalalea: @Angenette5 says that social media enhances the new stories #nnsmb

macdesign13: Tweeting from a news scene 5 minutes before airtime helps build followers and loyal viewers @wfrv5 #NNSMB

@kalalea: Whatever your SM policy is it can't be no social media @1bizzywriter #nnsmb

rosslarocco: RT @macdesign13: Content is still about ethics and your reputation. @Angenette5 and @wfrv5 #NNSMB

angenette5: @wfrv5 is talking about different age demos ansocial media #NNSMB

greglinn: @1bizzywriter, @markdavidzahn both say demographics of sm more tied to the media target than to broad trends. #nnsmb

AFiebig: Agreed! RT @macdesign13: Is Erin @wfrv5 as engaging as Ashton? I'm gonna say yes #NNSMB

e1evation: I asked the local media "What is the one social media tool you could not live without?" Best discussion around Hootsuite... #nnsmb

tammyRhoman: @wfrv5 referenced a media post article 82% of journalist find social media as an important resource. #nnsmb

kalalea: No one really knows the future of journalism but you have to be on the forward edge of where it's going @wfrv5 #nnsmb

greglinn: Socmed gr8 tool for local radio, according to@markdavidzahn, giving them far more opps to promote + communicate. #nnsmb

kalalea: @wfrv5 sharing that aggregate websites may be the future of news #nnsmb

atwtu: If you aren't at #nnsmb, you're missing out!


4 comments:

Mark said...

Thanks for posting the recap Abby. It was an interesting and entertaining event.

Abby Gutowski, PR said...

Thanks Mark. We did have a fun group this morning!

Ross LaRocco said...

Reeked of awesomeness Abby. You were just fine on camera.

Greg Linnemanstons said...

Thanks to our exceptional panelists:

Erin Davisson--@wfrv5
Angenette Levy--@Angenette5
MaryBeth Matzek--1bizzywriter
Mark Zahn--@markdavidzahn

You guys were great! Open, honest, sharing. And thanks to WFRV for sponsoring and sending more interested attendees, including management!

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